Blog Archive

Thursday, 22 March 2012

Week Four at Melbourne Uni

 Another fantastic week for Magazines4Students at Melbourne Uni! 
Lana and I are currently nursing sore thumbs from tacking so many posters to pinboards and constantly washing our hands and clothes which seem to be permanently covered in chalk! 
We think this must be proof of what a successful campaign we have been running here at the Parkville Campus at UniMelb. 
We now consider ourselves true veterans of the UPW series (if you haven't been keeping up this refers to the age old game of Uni Poster Wars). We have discussed tactics and refined our techniques and have succeeded in getting all of our posters up and out there all around our campus in ways that are eye-catching. I have constantly had friends who know I am part of this campaign comment that they have seen the posters around campus - success! As for chalking, after asking around our mates as to what form of advertisement really catches their eye around campus, it seemed unanimous that chalking was a very effective means of engaging the attention of students. 
So we concentrated on spreading the message through all the major pathways around campus, adding slogans such as "GET SMART. GET SUBSCRIBED" to catch everyone's attention.
The last of our efforts this week were concentrated on approaching students and staff relaxing at lunchtime - handing them brochures to have a look at and a think about, and answering any questions they may have. We had one professor so excited about M4S that he pulled out his credit card on the spot, eager to call up and subscribe immediately!



 All in all we had a great time promoting M4S at Melb Uni this week!






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